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The
following articles were first published in the eCom Connection
Newsletter.
The
eCom Connection newsletter brings you the latest e-commerce news
and trends. We introduce new and improved strategies to help your
online business succeed.
December
1, 2001
The
Art of e-Commerce Web Design
November
15, 2001
Search
Engine Optimization
Top Tips from the Best SEO's in the Business
Advertising
Is Dead! Viva le SEO!
September
28, 2001
The
New Online Media
Using Public Relations to Your Best Advantage
Optimizing
Press Releases to Show Up in Search Engines
September
15, 2001
Merchant
Accounts
The ABCs of Accepting Credit Cards Online
All
Along the Digital Watchtower
September
1, 2001
The Inside Info
on Merchant Accounts
Achieving High
Search Rankings
August
15, 2001
Psychology and
Internet Marketing: Are You A Hidden Persuader?
6 Tips for Boosting
Sales on Your Website
To Brand or Not
to Brand?
August 01, 2001
Troubleshooting for
'Transaction Turbulence'
From
Commodity to Oddity Focusing On Niche Markets
5
Ways to Create a Unique Website
July
15, 2001
No Weak Links:
Accepting Payments should Never be a Gamble
Creating
Effective E-Mail Campaigns
June
29, 2001
De-Mystifying Merchant
Accounts
Partnership:
The Cornerstone of E-Commerce Success
Partnership
and Strategic Alliance:
The Cornerstone of Winning E-Commerce
June
15 , 2001
Personalization
and E-Commerce Profiling
From Cookies to Communication
Launching
a Successful E-Mail Marketing Campaign
The
Tao of Deflecting Chargebacks
And How to Avoid Online Fraud
June
1 , 2001
Website
First Impressions:
Reading Your E-Commerce Aura
Of
Horseshoes and Hand Grenades:
How to Juice Sales with E-Zine Advertising
From
NASDAQ to Startup.Com - the Movie
The Impact of Media on the New Economy
May
15 , 2001
Opt-in
E-Newsletters:
Your Literary Marketing Tool
Get
Found: Search Engines,
Niche Terms, and Page Optimization
Effectively
Using UseNet
May
1 , 2001
Beyond
Real Time:
A Checklist for Accepting Credit Cards Online
At
the Intersection of Broadband and Wireless
Techniques
of the 21st Century Webmaster
April
15 , 2001
From
Merchant Accounts To 3rd-Party Processors
Options for Accepting Credit Cards Online
Need
Brand?
Keys to Colonizing the Online Consumer Psyche
Of
Shoestrings and Small Business Success
April
1 , 2001
Frictionless
E-Commerce: What It Takes to Succeed Online
Abandoned Shopping Carts: Enigma or Sloppy E-Commerce?
Beyond
SET: Enhanced Security for Online Transactions
March
15 , 2001
Putting
a Price on Your Traffic - With Predatory Pay-Per-Clicks!
The
Architecture of Online
Top-Ten
E-Commerce Blunders
March
1 , 2001
Top-Ten
Tips for E-Commerce Success!
What's
at the End of the Affiliate Rainbow?
Less
May Be More with Affiliate Programs
February
15, 2001
Web
Design: Integrating e-Commerce
The Virtues of Out-Sourcing to a Single-Source
The
End of Shotgun Advertising:
Why Banners Miss the Mark
Make
Your Site More Engaging With
An Internet Search Feature
February
1, 2001
Point-Blank
Marketing: How to Target Your Sound and Fury
From Paranoia to Trust(e): Looking At Your Site From Where the
Customer Sits
Don't Fly By Night: The Inside Information on Merchant Accounts
January
15, 2001
Moving
Beyond Price: Formulas for Differentiation
Finding
A Voice: Using Words, Words, Words to Set your Site Apart
Open
Communication: Your Direct Channel to Customer Service
January 1, 2001
Resolutions
for Y2K - Version 2.O
Eye in the Sky E-Metrics
Getting Press the New-Fashioned Way
December 14, 2000
Net
Deception: The Impact of Consumer Perceptions of Fraud
Can Your E-Infrastructure Support the Future?
Run a Scalability Diagnostic
Viral Newsletters
Communicable Marketing at Low-to-No Budgets
December
1 , 2000
One
Word - Plastic: Why Your Online Business Should Accept Credit
Cards
Search Engines, E-Commerce and Conspiracy Theory: The Truth is Out
There
Signature
Files: The Ugly Stepchild of Promotional Strategies
Designing
An Active Commercial Web Site: How to Avoid the Hamlet Effect
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